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"Lena
West is truly a genius when it comes to helping
you maximize your ideas, and create a completely
airtight, ready-to-roll, super-profitable AND fully
automated Net business. Her consulting helped me
create a product that is by far my most profitable
ever - it's lifted my business into a whole
new realm. Thanks, Lena … you're amazing!'
-- Suzanne Falter-Barns, www.GetKnownNow.com
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Are
You Sick of Technology
Being a Pain in the ASSETS?
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Do
you keep hearing about blogs, RSS, podcasts, etc. and
secretly wonder if you've missed the boat?
Have
you purchased every technology bell & whistle and
still don't know if anything is increasing sales or
visibility ?
Would
you like to learn specific ways to use technology
to GROW your business and not to just "get things
done"?
Do
you want to know what technology your business needs now
- and 3 years from now?
Does
the idea of
"keeping up" with technology make you so confused
that you stick to just the basics?
If
your answers are yes, then The Technology Diet is the
program for you!
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Stop
Being Held HOSTAGE
By Technology!
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The
Technology Diet is the ONLY strategic technology program
available that eliminates technology confusion and replaces
it with the control you need to grow your company.
This
8-week program helps business-owners figure out two
simple things:
1)
What technology you need NOW and - 3 years from
now so you can stop re-inventing the wheel every damn
year and focus on growing your business! Technology changes
often but so do car models…do you run out and buy
the latest model car every year? No, you carefully maintain
the car you have. You can do the same thing with technology!
2)
How to ensure that the technology works together
seamlessly to make a MEASUREABLE difference in your business.
That's the critical piece; making it all work together.
If your blog is doing one song and dance and your podcast
is dancing to a beat of a different drum, you might as
well sign yourself up for a business that's going nowhere
fast!
Which
Technology "Body Type" Are You?
Most
businesses are like most people. They're either malnutritioned
- they don't have the correct amount or the right type
of food (technology); or they're obese - they eat (buy)
too much of the wrong things and it just sits around weighing
them down (not increasing sales or visibility). Do YOU
fall into one of these two categories? If so... help
is finally here.
Taking
the right approach toward technology is exactly like taking
the right approach to good health. You have to:
-
eat right (invest in the right technology)
- exercise
(*use* the technology you have), and
- weigh
yourself regularly (measure results at regularly
scheduled check-ins).
The
Technology Diet will help you find your perfect balance
of daily technology intake - so your business gets the
nourishment it needs to survive, thrive and grow,
without being weighed down by expensive and time-consuming
"non-essentials".
The
Technology Diet is based on our work with companies like
MasterCard, Philips Magnavox and Pitney Bowes. It
didn't seem fair that these large companies were benefiting
from using technology to drive business growth when the
impact could be much larger for smaller businesses.
What
You Get
The
Technology Diet Covers Every Essential Aspect of Technology
for the Small Business Owner. Trim away the excess
and build some technology "muscle"... for a
no-fail success plan that yields real, measurable results!
Here's
What We Cover During The Technology Diet:
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Week
1: The Mastermind Mentality
Yes,
you probably have a vision for your business. But
when was the last time you shook the dust off that
dream of yours and tried to fit it into a real,
workable scheme?
Failing
to plan is planning to fail... especially when
it comes to your technology. During week one, we'll
work on carving out the skeleton of your Technology
Diet Plan. This will become your essential blueprint
for success, and the basis for the next 8 weeks
of goal-setting and plan implementation that will
change the course of your future in business.
- Reprogram
your mind. Then, restructure your business
model -- from a company that makes $50K per
year (or less), to one that pulls in at least
$200K per year.
- Reframe
your time. Create a daily program that maximizes
your time and puts sales and lead generation
on autopilot -- even while you sleep!
- Insider
strategies from the best! Lena shares actual
business templates plus every secret strategy
she's been using since 1997 to build a world class
company from the ground up.
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Week
2: Software, Hardware & Data Protection
Okay;
you've laid down the foundation and now it's time
to dig deep into the technology tool box.
There's a LOT to work with out there - how will
you know what's a technology hit or miss for your
business model? Because we're going to TELL you,
that's why.
You'll
learn exactly which programs, platforms, tools
and resources you'll need to perform basic operations
and what you'll need for next-level. You'll discover
which technology is an absolute must-have for your
particular business and industry. And you'll even
learn how to make the best technology buying
decisions so you can streamline your operation
on a limited budget.
- Backup
and security. Answers to every question you
never knew how to ask about firewall protection,
antivirus, secure online backup, pop-up blockers
and more.
- Technology
Dream Team. Increase your output by tenfold
when you incorporate key advisors to handle
those "tall order tasks" that you
just never get to because you don't have the first
clue where to start.
- Mitigating
risk and disaster recovery. Tips on how to
keep your domain from being blacklisted,
recover lost data after a computer crash
and more!
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Week
3: Web Site Strategies
- Get
sticky. Learn what the experts mean about
"sticky" web sites and how to structure
yours to generate maximum interest levels and
increased sales.
- Become
HTML self-sufficient. Build a high quality
web site that you can manage yourself without
being a slave to your web designer.
- Be
a savvy blogger. Integrate blogging as a traffic
and profit generator, learn if RSS will be
a help or a hindrance to your goals.
- Direct
traffic. In the same way that supermarkets
are set up so 95% of entering customers automatically
go right, your web site structure can "direct"
people to exactly where you want them to go.
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Week
4: Stay the Course & Kick It Up a Notch
By
now you should feel fairly comfortable with the
technology and processes selected to run your daily
operation. You've probably already begun to explore
these newfound strategies on your own. But beware
the halfway point comfort zone! This is where
many people start to get sloppy and careless.
At
this time, we'll go over your program, inch by
inch to make sure you're still on track. And,
if you're not--trust me, at the end of this session,
you'll know EXACTLY what to do to get there.
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Week
5: E-Commerce on Autopilot
- Shopping
cart setup and real-time order processing.
Won't it be nice when you can leave town without
worrying, "Will I return to an inbox
of unfulfilled orders and irate customers?"
- Help
tickets and returns. Get training on the latest
help ticketing systems and gives tips on how to
handle customer service requests quickly and
efficiently.
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Week
6: Online Marketing 101
- Generate
leads. Select a kick-ass lead generation
tool that matches your unique business model
and brings the highest return on investment.
- Search
Engine Optimization (SEO)made simple. The
right keywords and optimization WILL bring targeted
leads without the need for costly ad space
and marketing campaigns.
- Autoresponder
strategies. Set yours up right the first time
so you never have to do it again. Slip in a "brand
boost", master autoresponder best practices...
we'll leave no stone unturned!
- Google
leverage. Learn how to stay on Google's
"good side" - the SEO ground rules,
what to do more of, and which "black hat"
tricks to avoid because they'll land you a big,
fat page rank penalty.
- Traffic
generation, management and monitoring. Where
do your best leads come from and how can
you keep them funneling in while eliminating
"dead" traffic from the hopper?
- Ezine
strategies. Get the right mix of expert
and promotional content. How often should
you pitch new products? How much is "too
much"? What about article alternatives like
audio and video clips to spice things up?
Are ezines even effective anymore?
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Week
7: Online Marketing 202
- The
Power of Pod. Here you'll receive in-depth
coaching on how to manage your podcast content
calendar and structure posts to increase
sales and conversions. Get listed in major
podcast directories, set up RSS feeds and other
great practical advice!
- Strategic
Blogging. Turn blogging into an instant conversion
machine and brand builder. Includes coveted
tricks on how layout and post structure can hike
up your recognizability factor, how to get
listed in the major blog directories, measuring
and monitoring tips, RSS and more.
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Week
8: The Technology Diet's "Biggest Loser"
Awards
Tabulations
will be taken of who took the biggest bite out of
their Bells & Whistles Factor, gets lean the
fastest and starts producing results.
"Biggest
Losers" Are the Biggest Winners!
Our
"biggest losers" automatically
receive 2 additional one-on-one sessions
to cement the results of their Technology Diet
plans firmly in place for their businesses.
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And
if that's not enough to get you totally juiced for the
Technology Diet, you'll also get the scoop on:
- Trackbacks
& Pings: use them to your traffic advantage
- Networking/Social
Media know-how: making the most of online communities
- Article
Marketing: what to write, where to submit
- Amazon
Reviews: get people to promote your product and
review theirs to build your credibitility
- Squidoo
Leverage: the finer points of lens creation
- Pay
Per Click: the rules, how to get started
- Joint
Venture Promos: structuring your programs, bowing
out gracefully, other tips
Sign
up Today and Enjoy these Terrific Bonuses:
In
addition to our comprehensive, hands-on Technology Diet
program, you receive the following bonuses FREE when you
sign up now:
-
Access to the Technology Diet message boards
- get all your questions answered by "pros
in the know" ($200 value)
- Our
personal resources and trusted contacts - only
the highest quality tools and top notch service providers
($1,500 value)
- Your
own copy of The Technology Diet At-Home Study Course
($77 value)
- Half-hour
"laser lab" calls to give you support,
advice and feedback on your implementation skills
($500 value)
- Recommended
reading, access to the hottest software and web technology
that will give you the best bang for your buck,
and MUCH MORE
Program
Dates & Registration
OOPS!
You JUST Missed the last session of the Hottest Technology
Strategy Course!
But,
Don't Worry!
The
next Technology Diet course starts in mid-February 2007.
The beginning of the year is an opportune time to create
a viable business strategy that you can put to work right
at the start of the year.
Our
classes fill up fast! But here's a running head start,
so you can lock in a seat before your competition gets
there first:
Email
Kim at contact@TechnologyDiet.com
for details.
The
Investment
The
information contained in this course typically takes at
LEAST 3 years for the average business owner to learn
by trial and error.
(And
creating a long-term technology plan that can feasibly
make you an additional $200K per year is something
that the majority of small business owners NEVER learn.)
$997
ONLY $797 for all 8
weeks!
(2 convenient payments of $399)
Because
The Technology Diet provides a high level of one-on-one
attention, there are only
10 openings available. First come, first served.
Still
Not Convinced Yet?
If
you're taking the time to read this program synopsis,
it probably means you've got time to devote to improving
your business plan and increasing your bottom line.
The
great news is, it's not even THAT much time out of your
busy schedule.
Questions?
Got
questions? Feeling a bit too thin or too bloated? Shoot
us an email or give us a call today (914.377.0600)
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